My Experience
Skills & Expertise
Email Marketing | Social Media | HubSpot | Marketing Automation | Project Management | Adaptability | Collaboration
Marketing Coordinator - ClearGAGE (2/2018 - 3/2022)
Collaborate with cross-functional teams to develop email campaigns, joint partner marketing programs, webinars, and brand initiatives
Work with agencies and freelance designers to develop and improve creative materials that meet brand standards
Responsible for email campaign management, including email and workflow setup, A/B testing, and analysis
Manage brand social media profiles by planning, writing, editing, and publishing content weekly
Support Diversity, Equity, Inclusion (DEI) efforts by composing monthly educational email content, facilitating discussion forums, and identifying additional resources to further employee growth
Graduate Assistant - Unv. of Tampa, Office of Graduate and Continuing Studies (1/2016 - 12/2017)
Responsible for creating monthly social media content to help promote the University’s graduate programs
Communicated with domestic and international students throughout the admissions process to ensure weekly team goals were met
Conducted campus tours and participated in information sessions and open house events
Client Services - ChappellRoberts (5/2017 - 8/2017)
Created social media content calendars that ensured a cohesive content strategy for multiple clients’ social media accounts
Wrote original content for agency blog on experience at a client photoshoot
Participated and supported on-location photoshoots, internal meetings, creative reviews, and client presentations
Researched services and products offered in the marketplace for Account Executives to present new ideas to clients to increase their value and market share
Online Marketing - Green Locus Yoga (5/2016 - 8/2016)
Created, coordinated, and edited the Get to Know Your Teacher YouTube video series
Managed the studio’s Facebook page by scheduling posts, creating cover photos, and sharing information about upcoming events
Maintained a consistent social media campaign on Instagram to promote summer event
Education
M.S. in Marketing, University of Tampa (2017)
B.S. in Psychology, Georgia Southern University (2014)